SMS Your Way Into People's Hearts

We break up our relationships via SMS or cancel an appointment; but can we come-up with a more positive way to use SMS?

Short Message Service (SMS) is not a new phenomenon, but it is a mass market application. In the recent past SMS has evolved from casual chat to purposeful text messaging, from exchanging jokes to emergency procedures or sending warnings of national threats to the user's phone. A SMS is faster than sending an old fashioned card or an e-mail and has better change to actually reach the person than a mobile call itself. Using SMS also gives you the possibility to send out messages to hundreds of people at the same time which makes SMS a favorite for mobile marketing options.

SMS is now used in various ways, for example: Confirmation message, Mobile Marketing, CRM-tools, Emergency warnings and not to forget the original text message from person to person. Various articles are written about how SMS influence the way we communicate with each other so I won't further discuss that here. From all the new mobile applications that are developed and all the ways that SMS is integrated as part of CRM solutions or websites one of the more remarkable and definitely positive ways of integrating SMS I found is using SMS to send a gift to your friends. There are various websites where you can send a virtual gift via SMS for example a picture of a pint of beer, meaning "let's have drinks together", but one of the more useful once I found was a service where you can send a gift code (digital gift voucher). Handy if you forgot a birthday, as you can send it out instantly or if you are lazy you can schedule your gift up to a year ahead.

Although numerous people have the opinion that SMS is a less personal way of communicating I would say let's not go against but use the new developments in a positive way.

I would rather warn people in time via SMS for dangers to come, I would rather inform people of a delayed flight and I would rather send a birthday present in time when I am overseas.

Let's SMS your way into people's hearts!

For an example of how SMS is integrated as a web-tool, visit www.smsyourgift.com.au